SEE PK and Score CPK: California Pizza Kitchen Turns Penalty Kicks Into Free Pizza During Soccer’s Biggest Tournament

California Pizza Kitchen (CPK), the iconic restaurant brand that revolutionized pizza, is getting in on the biggest tournament of the summer with a goal everyone can score: free pizza.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260625436394/en/

CPK's Original BBQ Chicken, Pepperoni, and Traditional Cheese Pizzas

CPK’s Original BBQ Chicken, Pepperoni, and Traditional Cheese Pizzas

Starting June 28, Rewards members can turn PKs into CPK pizzas. After any game day in which a penalty kick or penalty shootout occurs, CPK Rewards members will earn a free 7″ pizza with purchase in their account the next day.

Both existing and new Rewards members who sign up on match days are eligible for the SEE PK reward. Qualifying pizzas include Original BBQ Chicken, Pepperoni, and Traditional Cheese.

To enroll in CPK Rewards, sign up at cpk.com/SEEPK.

CPK Mobile Kitchen Sells Exclusive Match-Inspired Pizzas

To give soccer fans the ultimate match day pizza experience, CPK’s Mobile Kitchen will be rolling out for pop-up events in Los Angeles on July 2 and July 10 to celebrate the matches played in LA. At each pop-up event, the mobile kitchen will serve an exclusive, chef-designed Face-Off Pizza featuring half-and-half toppings inspired by the two countries facing off on the pitch. CPK will reveal the team-inspired flavors once the matchups are officially announced. The Mobile Kitchen will have fan-favorite Original BBQ chicken, Pepperoni, and Cheese pizzas for sale as well. On July 2, the truck will be parked near the Santa Monica Pier.

In addition, fans can step up to CPK’s on-site goal and take their shot: hit a pizza box in the net and score a free starter coupon, good at participating CPK restaurants*. No PK pressure required.

Fans should follow @cpk on social media for exact Mobile Kitchen locations on match days and for pizza flavor reveals.

For more information, visit www.cpk.com and follow @cpk on Instagram, @calpizzakitchen on TikTok or @calpizzakitchen on X.

“SEE PK” Offer Valid 6/29/2026 – 7/20/2026. Valid for one (1) free 7” Pizza (choice of The Original BBQ Chicken, Pepperoni, or Traditional Cheese) with a minimum net purchase of $20 or more (excluding tax, gratuity, delivery fees, and alcohol) the day following a verified qualifying penalty kick event. Must be an active CPK Rewards member at the time of purchase; offer is loaded automatically and must be redeemed directly through the CPK Rewards Wallet. Reward is valid for 24 hours from time of issuance. Limit one (1) reward per member per qualifying match day. Valid for dine-in only. Not valid for Take & Bake or Gluten-Free crust options. No substitutions; modifications or additions may result in additional charges. “See PK” Offer is valid only at participating locations in the U.S. (excluding Hawaii, Nevada, airports, stadiums, universities, hotels, mobile kitchens, and franchised locations). No cash or gift card value. Void where prohibited. CPK reserves the right to modify or cancel this promotion at any time due to system, pricing, or other errors. For full terms, conditions, and non-participating locations, visit cpk.com/SEEPK.

Mobile Kitchen “Face-Off Pizzas” are only available at the CPK Mobile Kitchen pop-up events on July 2 and July 10. They are not available in any other CPK location at any time, and the “SEE PK” promotion cannot be redeemed at the mobile kitchen at any time, including July 2 and July 10.

*Free starter coupons issued at CPK Mobile Kitchen pop-up events are valid only at participating locations in the U.S. (excluding Hawaii, Nevada, airports, stadiums, universities, hotels, mobile kitchens, and franchised locations).

About California Pizza Kitchen

Founded in 1985, California Pizza Kitchen (CPK) revolutionized casual dining with its first restaurant in Beverly Hills, California, introducing the world to innovative, California-inspired pizza at scale. Recently celebrating its 40th anniversary year, CPK today is beloved global brand, serving creative California cuisine in restaurants spanning 25 U.S. states along with nine countries and U.S. territories. Additionally, the CPK brand has been a premium leader in the U.S. frozen pizza grocery aisle for more than 25 years while also expanding to branded salad dressings and noodle sauces. Today, CPK continues to innovate and expand in casual dining, retail products, and non-traditional food service channels, providing more access to its fresh, imaginative twist on familiar foods that consumers continue to crave.

Media gallery